The Net Blvd
Dana Barale. Madrid, Spain
-
Name of work in English
The Net Blvd
-
Name of work in original language
A collection of ten infrastructures in the digital age
Prize year
Young Talent 2020
-
Work Location
Madrid, Spain
-
Author/s
Dana Barale
-
School
School of Architecture, Engineering and Design - Universidad Europea de Madrid.
Villaviciosa de Odón, Spain
Young Talent 2020 YT Nominees
The Net Blvd
A collection of ten infrastructures in the digital age
Program
Mixed use - Cultural & Social
-
Labels
Aggregation · Archives · Installation
The Net Blvd studies some situations that happen in the digital era that imply that cultural production takes place on platforms that go beyond physical limits. Revealing these conditions leads to the opening of new narratives and therefore to new architectural configurations, in order to understand the complex reality of our contemporary context.
The Cabinet of Wonders of XXI Century · From collectionism to hyperarchivism: In XVI century appeared the first cabinets where exotic objects were collected and exhibited. Nowadays, registration is no longer reserved for the extraordinary. How is reality archived? What are the effects of materiality transformations in the ways of collecting? Images are the object of consumption of our intangible collections. Platforms are the new iconic repositories that categorize the world.\nThe Virtual Dérive · The New Flâneur: Social networks redefine the physical space in which we move, allowing the subjective construction of spaces, where we curate our identity and expose our digital subjectivity. \nThe Self Portrait Factory · Broadcast of the self: The culture of transparency drives to the pleasure of self exposure. \nThe Mediatic Dresser · We render ourselves: The self becomes an ideal image, he self designs.\nWe are Spam · Hyper body reality: We identify ourselves with meta corporeal avatars that represent us in the virtual world and let us deploy new ways of being through a multiple identity.\nBazaar · The fake memory: How is the current imaginary constituted? A memory that is no longer formalized into physical singularities, but has been replaced by their virtual representation.\nFrom Taxidermy to my Stories · The real in real time: Culture of the archive was produced by memory, destined to remain eternal. Now it is based on a mutable process, it consists of artificial simulations of the real, in real time. Relegating values of historical awareness to immediacy.\nSiri´s Ritual · Knowledge at your fingertips: Old collections ordered knowledge. How is it established today? We are constant collectors of an infinite flow of information.\nMy bed is the world · The contemporary recluse: The degree of privacy in the traditional space and the degree of online exposure have been reversed. Privacy is public and published. The bed links intimacy with the public sphere, as a physical virtual link.\nFrom Colin Rowe to Google · Surveillance image: The daily landscape is monitored through urban control systems like a digital panoptic.